HOW TO USE PERFORMANCE MARKETING IN THE EDUCATION SECTOR

Understanding First-Touch Vs. Last-Touch AcknowledgmentLast-touch attribution versions give all conversion credit to the final touchpoint a customer engages with prior to taking a desired action. This acknowledgment model can be helpful for gauging the effectiveness of your brand name recognition campaigns.

Understanding First-Touch Vs. Last-Touch AttributionLast-touch acknowledgment versions give all conversion credit to the final touchpoint an individual involves with prior to taking a desired action. This attribution design can be valuable for measuring the effectiveness of your brand understanding projects.